Put It to Work for Your Career Instead,” and it was written by Patrick Gillooly, the director of digital communications and social media at the career site Monster. Most notably, the Times took the unusual step of publishing a response Op-Ed two weeks later.

A prominent communications professor began e-mailing me invitations to debate. The CBC invited me on a national radio program to discuss the essay I was surprised, just a couple of minutes into the segment, when the host introduced two unannounced guests tasked with rebutting my ideas. Your Career May Depend on It.” For a brief period, it even topped the paper’s most-e-mailed list. The article took off, driven by a provocative title added by my editors: “Quit Social Media. Social media use is decidedly not rare or valuable.” I suggested that knowledge workers instead spend time developing useful skills, with the goal of distinguishing themselves in their chosen fields. “In a capitalist economy, the market rewards things that are rare and valuable. “I think this behavior is misguided,” I wrote. In the fall of 2016-the year in which the proportion of online adults using social media reached eighty per cent-I published an Op-Ed in the Times that questioned the popular conception that you need to cultivate a strong social-media brand to succeed in the job market.

Revelation online op class